check printing
Advantage Customer Series – Kathleen Boyer
Kathleen Boyer, Office Administrator – Harris & Ruth Painting
Harris & Ruth Painting is one of the top commercial and industrial painting contractors located in West Covina, California. Kathleen Boyer, the company’s Office Administrator, was looking for a way to save her company money.
She found Advantage Laser Products online while doing her research on check printing. Learning how to print your own checks with a magnetic ink can be a tricky process, and so Kathleen decided to call Advantage for help.
“I called and spoke with John Miller, who educated me on the MICR font and ink requirements, and then worked with me to make sure my MICR font and placement was perfect, and my ink strength was perfect,” she said. “It was such a positive experience.”
Kathleen continues to enjoy personalized customer service from Advantage – she says she loves working with Advantage because, “they work hard, like me.” But most importantly, printing checks in-house brings Harris & Ruth Painting substantial savings every year.
About Advantage Laser Products
Headquartered in Atlanta, Georgia, Advantage Laser Products specializes in business checks and check printing supplies, including MICR toner, blank check paper, envelopes, laser printers and more. For over 30 years, Advantage Laser Products provided high-quality products and exceptional customer service every day. Advantage has been focused on offering products made in the USA, when possible. Each product purchased at Advantage Laser Products is backed by our one-year satisfaction guarantee, and many qualify for free shipping within the contiguous U.S. Visit Advantage today at www.advlaser.com or email us at info@advlaser.com for more information.
Advantage Laser, a Leading Check Supplier, Celebrates 30th Anniversary with Corporate Rebranding and New Website.
Redesigned website offers visitors richer customer experience and unparalleled ease of purchasing check supplies, software and services.
Atlanta, GA – March 8, 2018 – Advantage Laser Products is one of America’s most trusted sources for check printing and laser printer solutions, specializing in high-quality business checks and envelopes, MICR toner cartridges, laser printers, check fraud prevention software, and more. To celebrate its 30th anniversary, Advantage is unveiling its new corporate brand identity and website designed to streamline the ordering process at www.advlaser.com.
Inspired by thousands of customer testimonials, the new corporate brand aims to seamlessly merge a client’s desire to receive quality products and exceptional service with the Company’s commitment to providing quality products and exceptional service.
As Brian Chaney, President of Advantage states, “We have a strong belief in offering quality products and making our customers number one. So, we are thrilled when our customers consistently tell us this sets us apart from our competitors. Since we are celebrating a milestone anniversary, we wanted this sentiment to be reflected in our brand and website.”
While Advantage customers often write to say how easy it was to make a purchase or how a customer service representative went the extra mile to guide them to the right product, customers also provide critical feedback. This feedback was crucial to informing Advantage’s new website design. The enhanced website offers a modern aesthetic and improved functionality. It’s clean and simple design is intended to enhance customer experience by delivering information more succinctly so that customers can make better decisions faster.
“Staying abreast of new technology and product innovations has always been important to us because we know it is crucial to serving our clients’ needs. We are always looking for ways to deliver products and services cost-effectively and seamlessly. Customer comments dictate that finding products faster and making relevant information readily accessible are crucial factors in determining a good-service experience – Marvin Masson, a founder of Advantage Laser Products.
In addition to an improved brand and website, Advantage remains committed to maintaining a personal relationship with its clients. As John Miller, Vice President of Sales, remarks, “We enjoy helping thousands of companies every year determine and adopt the most optimal check printing solutions, whether it means helping them print their own business checks or easily order and reorder pre-printed checks for multiple accounts. We want our customers to have every conceivable advantage. In today’s world of big retailers, it’s rare to call your supplier and get personalized help anymore. We are that rare supplier.”
Advantage Laser Products’ new website, blog and “how to videos” are posted regularly at www.advlaser.com, and customers can sign up for special offers and updates from the Company.
About Advantage Laser Products
Headquartered in Atlanta, Georgia, Advantage Laser Products specializes in business checks and check printing supplies, including MICR toner, blank check paper, envelopes, laser printers and more. For over 30 years, Advantage Laser Products provided high-quality products and exceptional customer service every day. Advantage has been focused on offering products made in the USA, when possible. Each product purchased at Advantage Laser Products is backed by our one-year satisfaction guarantee, and many qualify for free shipping within the contiguous U.S. Visit Advantage today at www.advlaser.com or email us at info@advlaser.com for more information.
The Story of Advantage Laser Products
The company began in Tuscaloosa, Alabama when Brian Chaney and Marvin Masson, two college friends, partnered to launch a desktop printing company in 1987. After their Apple Laser Writer printer cartridge ran out of toner, they learned about how to refill printer cartridges and decided to start Advantage Laser Products. In 1992, John Miller merged his software company with Advantage Laser Products and in 1994 the company moved to Atlanta, Georgia. Since that time, the three have worked in close partnership and have built the company with a dedicated team, where more than two thirds of their employees have been with the company for over 15 years. Employees all agree, it’s an amazing place to work with a diverse team of employees from a range of backgrounds, who all believe in hard work and playing hard as well.
Business Checks Survey Report
Advantage Laser Products conducted a survey to determine the dominant business function for checks, the prevalence of MICR-printing of checks by U.S. businesses, and the prevalence of check fraud and the use of positive pay check fraud prevention.
Check payment solutions play a critical role in the financial management of most organizations. Checks are intrinsic to the behavior of U.S. businesses and government agencies, and most organizations have structured their entire treasury management infrastructure around checks, from paying invoices to matching transactions. We believe there are three main reasons for why over 87% of our survey respondents’ organizations continue to use checks:
- Checks simply contain a lot more information than electronic payments, and may even have entire invoices attached to them. Checks simply contain a lot more information than electronic payments, and may even have entire invoices attached to them.
- Checks offer a cash flow advantage, by delaying the payment while the check is in the mail and during authentication process, often translating to days if not weeks of additional liquidity and interest income on cash.
- And with the use of very effective check fraud prevention solutions, such as positive pay, checks are also a safer payment solution than electronic payments, which are subject to hacking and cyber theft.
Until the security is enhanced in prevailing electronic payment methods, and an external, regulatory action forces a rapid transition to electronic transactions, many U.S. businesses will continue to use checks as the preferred payment solution.
Click here to view the full Survey Report
10 Tips for Improving Customer Experience and Growing Your Business
Creating great experiences for customers should be a top goal for every business. If you can offer an amazing experience, you can create repeat customers, increase sales and more effectively market your business in a number of different ways. Here are some tips from members of the online small business community for creating great customer experiences and growing your business in other ways.
- Optimize Your Website’s User Experience and Boost SEO
- Search engines don’t just look at keywords when determining how to rank websites. They also want to call attention to sites that provide great user experiences. So by optimizing the user experience of your website, you can also boost your SEO. In this LeapGo post, Jason Corgiat offers seven ways to optimize that experience.
Click here to discover the other 9 Tips from SmallBizTrends.com
ABOUT ADVANTAGE
Advantage Laser Products has been proudly supporting the needs of accounting and finance professionals for over 30 years. We offer pre-printed checks & envelopes and check printing supplies, such as MICR toner, check stock paper, MICR fonts and check printing software.
We understand that managing a company’s finances isn’t always easy. You can rely on Advantage to always stand by you and help you find smart solutions.
- consultative, personalized support
- fast turn-around
- affordable, quality products
We are proud to deliver consistent customer satisfaction. Customers rave about the excellent customer service and report that Advantage goes above and beyond what is expected.