Advantage Laser, a Leading Check Supplier, Celebrates 30th Anniversary with Corporate Rebranding and New Website.

Redesigned website offers visitors richer customer experience and unparalleled ease of purchasing check supplies, software and services.

Atlanta, GA – March 8, 2018 – Advantage Laser Products is one of America’s most trusted sources for check printing and laser printer solutions, specializing in high-quality business checks and envelopes, MICR toner cartridges, laser printers,  check fraud prevention software, and more. To celebrate its 30th anniversary, Advantage is unveiling its new corporate brand identity and website designed to streamline the ordering process at www.advlaser.com.

Inspired by thousands of customer testimonials, the new corporate brand aims to seamlessly merge a client’s desire to receive quality products and exceptional service with the Company’s commitment to providing quality products and exceptional service.

As Brian Chaney, President of Advantage states, “We have a strong belief in offering quality products and making our customers number one. So, we are thrilled when our customers consistently tell us this sets us apart from our competitors. Since we are celebrating a milestone anniversary, we wanted this sentiment to be reflected in our brand and website.”

While Advantage customers often write to say how easy it was to make a purchase or how a customer service representative went the extra mile to guide them to the right product, customers also provide critical feedback. This feedback was crucial to informing Advantage’s new website design.  The enhanced website offers a modern aesthetic and improved functionality. It’s clean and simple design is intended to enhance customer experience by delivering information more succinctly so that customers can make better decisions faster.

“Staying abreast of new technology and product innovations has always been important to us because we know it is crucial to serving our clients’ needs. We are always looking for ways to deliver products and services cost-effectively and seamlessly. Customer comments dictate that finding products faster and making relevant information readily accessible are crucial factors in determining a good-service experience – Marvin Masson, a founder of Advantage Laser Products.

In addition to an improved brand and website, Advantage remains committed to maintaining a personal relationship with its clients.  As John Miller, Vice President of Sales, remarks, “We enjoy helping thousands of companies every year determine and adopt the most optimal check printing solutions, whether it means helping them print their own business checks or easily order and reorder pre-printed checks for multiple accounts. We want our customers to have every conceivable advantage. In today’s world of big retailers, it’s rare to call your supplier and get personalized help anymore. We are that rare supplier.”

Advantage Laser Products’ new website, blog and “how to videos” are posted regularly at  www.advlaser.com, and customers can sign up for special offers and updates from the Company.

About Advantage Laser Products

Headquartered in Atlanta, Georgia, Advantage Laser Products specializes in business checks and check printing supplies, including MICR tonerblank check paper, envelopeslaser printers and more. For over 30 years, Advantage Laser Products provided high-quality products and exceptional customer service every day. Advantage has been focused on offering products made in the USA, when possible. Each product purchased at Advantage Laser Products is backed by our one-year satisfaction guarantee, and many qualify for free shipping within the contiguous U.S. Visit Advantage today at www.advlaser.com or email us at info@advlaser.com for more information.

The Story of Advantage Laser Products

The company began in Tuscaloosa, Alabama when Brian Chaney and Marvin Masson, two college friends, partnered to launch a desktop printing company in 1987. After their Apple Laser Writer printer cartridge ran out of toner, they learned about how to refill printer cartridges and decided to start Advantage Laser Products. In 1992, John Miller merged his software company with Advantage Laser Products and in 1994 the company moved to Atlanta, Georgia. Since that time, the three have worked in close partnership and have built the company with a dedicated team, where more than two thirds of their employees have been with the company for over 15 years. Employees all agree, it’s an amazing place to work with a diverse team of employees from a range of backgrounds, who all believe in hard work and playing hard as well.



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